2010년 10월 19일 화요일

Zip Car 뉴욕에서 테스트 시작..새로운 자동차 사용문화의 테스트?

뉴욕시에서는 Zipcar라는 자동차 공유프로그램을 25대로 테스트 한다는군요..자동차를 소유의 대상이 아니라, 사용중심을 바라보면 도심에 이렇게 많은 차가 필요하진 않겠죠?
온라인으로 차를 찾아보고, 예약해서 주차되어 있는 곳에 가서 타고 원하는 곳까지 간 이후에 세워두고, 요금은 정산해서 내고...사용한 거리에 따라서 요금을 낸다면 환경에도 좋고, 자동차 사용자는 다른 비용을 절약할 수 있어서 좋고...
긍정적인 부분이 많은데 과연 이러한 비즈니스 모델이 어떻게 될까요?


New York City officials test-drive car-sharing with Zipcar

Published on 18 October 2010 in Government

Through a yearlong pilot program, 300 New York City Department of Transportation employees will share 25 Zipcar vehicles — 23 hybrids and two vans — for daily official business between the hours of 7 am and 6 pm on weekdays. The vehicles will be stored at several private garages in Lower Manhattan so as to reduce the number of City vehicles using on-street parking; participating employees will reserve them online and then retrieve them via Zipcard. Perhaps even more interesting, however, is that outside working hours, the vehicles will be made available to the general public through Zipcar. Transportation Commissioner Janette Sadik-Khan explains: “Car share is an innovative way to do more with less and address the City’s environmental and fleet-reduction goals. This strategy helps meet those goals while opening up curbside parking, and by letting the public use the same cars that we use, it helps stimulate the Lower Manhattan car-share market.”
With potential savings of more than USD 500,000 over four years in reduced City costs for vehicle acquisitions, fuel and maintenance, the pilot could be expanded if it's successful — which it's hard to imagine it wouldn't be. Seems like only a matter of time before something like this comes to every thriving metropolis; how about getting involved and helping to make that happen? (Related: Green car-sharing by the hour at Hawaii hotels — More P2P car-sharing, now in London — P2P car-sharing comes to Australia — Person-to-person car-sharing service — Smart use of the Smart brand: car-sharing by Daimler — Zipcar and Zimride join forces on college campuses — Parking operator launches car-sharing service.)
Website: www.nyc.gov
Contact: www.nyc.gov/html/dot/html/contactdot/assist.shtml
Spotted by: Raymond Kollau

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